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Айдентика компании (фирменный стиль) является основой для закрепления бренда в сознании ваших потенциальных покупателей. Фирменный стиль решает массу задач – идентифицирует торговую марку, делает ее отличной от конкурентов и формирует быстро узнаваемый образ компании и бренда.
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Результат
У вашей компании или бренда есть собственный фирменный стиль и брендбук с правилами использования элементов фирменного стиля.
Задачи:
Гарантии:
Для кого?
Ваши выгоды:
Фирменный стиль является мощным маркетинговым инструментом. Наличие собственных визуальных идентификаторов (логотипа, шрифта, фирменных цветов) способно выделить вашу компанию из толпы конкурентов.
Потенциальные покупатели знают как выглядит ваш фирменный стиль? Если да, то они с большой вероятностью обратят внимание на знакомые цвета, шрифт и логотип. То есть выделят ваше предложение или сообщение из потока рекламного шума. Использование единого фирменного стиля во всех формах рекламной кампании сделает картинку в голове потребителя информации более целостной и усилит эффект от рекламы.
Основными визуальными составляющими фирменного стиля являются:
Элементы айдентики компании будут работать на увеличение известности, если клиенты и партнеры увидят их на ваших полиграфических материалах и бланках, упаковке, сувенирной продукции, корпоративном транспорте и конечно, на сайте.
Для того чтобы дизайнеры, разработчики и менеджеры типографий соблюдали ваш фирменный стиль при разработке различных материалов, вместе с результатом работ мы передаем клиенту брендбук - специальный документ, регламентирующий использование вашего фирменного стиля на различных носителях.
Хотите больше узнать об услуге «Разработка фирменного стиля»? Напишите нам на почту info@exiterra.ru, заполните форму обратной связи или позвоните 8 (495) 790-54-90.
.jpg "Оранж Фильм Продакшн")
Мы с радостью ответим на все ваши вопросы. Пожалуйста, оставьте контактный телефон,
и наши сотрудники свяжутся с вами в течение рабочего дня с 9.00 до 18.00 (МСК).
/exiterra
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